Starbucks CEO says Chinese rival Luckin’s ‘heavy discount’ strategy isn’t sustainable

Kevin Johnson, who leads the American coffee giant, told CNBC that competitors in China including Luckin have adopted a strategy of building market share using “heavy, heavy discounts” that he believes is not sustainable. Starbucks claims 30,000 stores worldwide.

from Pocket https://techcrunch.com/2019/04/29/starbucks-luckin-heavy-discount-not-sustainable/
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